Chef’s kiss NEW JERSEY

In February 2025, The Chef’s Kiss partnered with Emo Cannabis to create a commercial for their upcoming preroll launch in New Jersey markets.

Given full creative freedom, Emo Cannabis chose to center the shoot around a bold, Valentine’s Day theme—bringing love, luxury, and a little bit of edge to the screen.

From storyboarding to final edit, Emo Cannabis directed, filmed, and produced a cinematic spot that captures the heart of the product: smooth, elevated, and unforgettable.

Huge thanks to The Chef’s Kiss for trusting Emo Cannabis to shape the vision and set the tone for their East Coast debut.